Web 2.0 is no longer just for techies and teenagers. Adults of all ages are beginning to appreciate the networking opportunities and social nature of Web 2.0. Business owners and executives from around the globe are using this group of technologies with increasing frequency, and they are planning on expanding their Web 2.0 capabilities into the future.
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Whether we like it or not, Web 2.0 technologies are profoundly changing the way we work and interact. User-generated Web content—hosted applications, blogs, wikis, social networking sites, RSS feeds—is rapidly creeping into organizations, offering users new ways to collaborate and communicate.
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Participation
Every aspect of Web 2.0 is driven by participation. The transition to Web 2.0 was enabled by the emergence of platforms such as blogging, social networks, and free image and video uploading, that collectively allowed extremely easy content creation and sharing by anyone.
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