Presenting compelling search results depends critically on understanding what is there to be presented on the first place. Given that the current generation of search engines have a very limited understanding of the query entered by the user, the content returned as a result and the relationship of the two, the opportunities for customizing search results have been limited.
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To remain relevant in the Web 2.0 era it is important for an operator to first identify the unique network assets they have and then design an architecture that will maximize their usage, while at the same time protect them. Mobile operators are currently at risk of becoming bit-pipes as a result of the latest web technologies and properties. Competition is becoming very intense and operator revenues are likely to substantially decrease as a result. And by the time a mobile industry standards committee has the chance to meet, analyze and agree on a situation or latest protocol to create and deliver a new service, numerous Web 2.0 sites will have already come and gone.
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Over the last decade, a radical shift has occurred in the way customers interact with the marketplace.The traditional mode of using defined channels of communication has given way to a broad array of connection points.Along with this shift, today’s customers have come to expect a higher degree of transparency from firms providing products upon which they rely. Companies that are unsure how to engage in the new paradigm often meet this expectation of transparency with mixed signals.As traditional channels erode, and a broader community ecosystem emerges, companies must rethink their loyalty equation by understanding how to engage in the new environment.
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This How To shows you how to create and configure a custom least-privileged service account to run an ASP.NET Web application. By default, an ASP.NET application on Microsoft Windows Server 2003 and IIS 6.0 runs using the built-in Network Service account. In production environments, you usually run your application using a custom service account. By using a custom service account, you can audit and authorize your application separately from others, and your application is protected from any changes made to the privileges or permissions associated with the Network Service account. To use a custom service account, you must configure the account by running the Aspnet_regiis.exe utility with the -ga switch, and then configure your application to run in a custom application pool that uses the custom account’s identity.
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Web 2.0 refers to a trend in web design and technology that facilitates the publishing and sharing of information among internet users. The term was first used by technology commentator Tim O’Reilly in 2004 to describe a new direction in web use, distinguished by increased interactivity between users. Web 2.0 encourages the development of a participatory culture, where users contribute content back to the web rather than merely consuming it. Traditionally, websites consisted of static pages for commerce and the one-way delivery of information. Now applications such as blogs and social networks enable users to contribute and share information in ways that did not even exist a few years ago. Web 2.0 sites such as Wikipedia, MySpace and Facebook are now household names, with over half of our surveyed respondents acknowledging the use of these tools in their personal and professional lives.
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Prior to 2001, web sites were relatively static, designed to push information to users in a manner that was not interactive. But proving that adversity can be the path to enlightenment, following the dot-com crash in late 2001 a new, stronger Web emerged. And unlike its predecessor, the new Web lived up to its name – sites became sticky hubs of interactive content, constantly changing and morphing based on the wants and needs of its visitors. Today, the technology that enables Web 2.0 is merely the vehicle, the transport mechanism from point A to point B. It is the user – those members of the particular web community – who ultimately drives the destination.
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The economic theory of network effects has received a great deal of sustained attention, as it appears to capture some of the most important features of modern high tech industries. The positive implications of the theory are important for understanding the structure of those industries, especially over time. They include positive feedback in the decision rules of individual actors, indeterminacy of equilibrium, lock-in to particular network standards, first-mover advantages or barriers to entry, high inertia for established standards but high volatility for nascent ones, and strategic competition that is intense in the period of establishing a network standard, then largely absent after lock-in.
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The networked and increasingly ubiquitous nature of today’s data management services mandates assurances to detect and deter malicious or faulty behavior. This is particularly relevant for outsourced data frameworks in which clients place data management with specialized service providers. Clients are reluctant to place sensitive data under the control of a foreign party without assurances of confidentiality. Additionally, once outsourced, privacy and data access correctness (data integrity and query completeness) become paramount. Today’s solutions are fundamentally insecure and vulnerable to illicit behavior, because they do not handle these dimensions.
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