Web 2.0 holds great promise for improving communication with the public. Social media and Web 2.0 technologies such as YouTube®, blogging, and tag clouds can be part of an integrated communication strategy. Agencies leveraging Web 2.0 technologies reach more people and give citizens improved access.

GovDelivery utilizes Web 2.0 technologies to connect government agencies with each other and to the public. The Web 2.0 Collaboration
Module enhances communications, improves cross?agency collaboration and improves promotion of government services.

Enhance Communication and Increase Public Trust
By making sure information is available to citizens immediately and efficiently, government organizations are viewed as transparent and accessible. Public trust and satisfaction are directly and positively impacted.

Promote Government Services & Information
Web 2.0 technologies make it easier for government agencies to reach the public by making collaboration possible across agencies and departments. Agencies grow their audience and reach more citizens because of Web 2.0 collaboration network. Gain Valuable Public Feedback Agencies can use the “Discuss this Email” blog to get feedback on agency information, programs, or proposed policies. Soliciting feedback boosts public engagement builds trust, leads to better decision making and improves public satisfaction.

pdf Web 2.0 Collaboration Module Product Overview Sheet